“I think the healthy way to live is to make friends with the beast inside oneself, and that means not the beast but the shadow. The dark side of one’s nature. So have fun with it and… accept everything about yourself.”
“We live under the impression that in order for something to be divine it has to be perfect. We are mistaken. In fact, the exact opposite is true. To be divine is to be whole and to be whole is to be everything: the positive and the negative, the good and the bad, the holy man and the devil. When we take the time to discover our shadow and its gifts we will understand what Jung meant by, “The gold is in the dark.” Each of us needs to find that gold in order to reunite with our sacred self”.
“Evil is a source of moral intelligence in the sense that we need to learn from our shadow, from our dark side, in order to be good.”
“We all need to look into the dark side of our nature—that’s where the energy is, the passion. People are afraid of that because it holds pieces of us we’re too busy denying.”
“The more we deny that we have a dark side, the more power it has over us.”
It is a frightening thought that man also has a shadow side to him, consisting not just of little weaknesses- and foibles, but of a positively demonic dynamism. The individual seldom knows anything of this; to him, as an individual, it is incredible that he should ever in any circumstances go beyond himself. But let these harmless creatures form a mass, and there emerges a raging monster.
On the Psychology of the Unconscious.